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All the products are gluten-free, cruelty-free, colour and keratin treatment safe and have UV protection for the hair. They perform like magic.

The V76 by Vaughn collection focuses on the whole man, including hair, shave, face and body. All of the products are free of petroleum, mineral oil, gluten, cruelty, sulphate and paraben, and 100% vegan.

R+Co products are formulated without parabens, sulphates (SLS or SLES), mineral oil and petrolatum. They are all vegan, cruelty-free, gluten-free and colour-safe.

PRODUCT TYPE

Shampoo

Conditioner

Dry Shampoo

Treatments & Masques

Root Touchups

Vouchers

IN SALON

Treat Your Hair to the Ultimate Rehab – in minutes.

One revolutionary ingredient. A lifetime of your best hair humanly possible.

One breakthrough scientific discovery is changing hair care forever. We are now offering guests the power of Alpha Keratin 60ku – a core ingredient in all Virtue hair products. Shampoos, conditioners, treatments & stylers are expertly crafted to transform hair into its most beautiful, healthy state in as little as 5 uses.

BREAKTHROUGH

What is exciting about Alpha Keratin? Our bodies recognize it as our own, and that makes it really powerful.
It’s pulled to where it’s needed, strand by strand, smoothing, resurfacing and filling in cracks of damage.
Free of sulfates, parabens, phthalates, synthetic colours and dyes, gluten free, cruelty free.

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